top of page



We're more than just a funny name.  We have the skills to back it up.  Based in Southern California, ThinkerDo Design Studio is a one-stop shop for your industrial design, product development, and prototyping needs.  


We are focused on helping startups and inventors realize their vision.  We enjoy the opportunity to help inexperienced clients to understand the design and manufacturing process.  

It can be a complex journey of questions and compromises, but one which even a novice inventor can still navigate with the right information.  We have experience working on a wide array of products and we are confident that we can help bring life to your project too.  


We specialize in digital concept drawing, CAD, design engineering, prototyping, and design for manufacturing.

Inventor Dream - Thinker Do.


who we are

Our team is made up of passionate individuals dedicated to making your ideas come to life.  We are a diverse group, with each member bringing necessary and unique skills to our company.  It is because of these team members that we can be a one-stop shop for all of our customers' design and development needs.

ThinkerDo was founded in 2015 by Joseph W. Reed, an industrial designer and entrepreneur.  After nearly a decade as a design consultant specializing in working with inventors, he created a company to expand his vision.  

Building a small team of like-minded designers and engineers has allowed our reach to grow.  We are confident that we can fulfill all your design needs, no matter the scope, industry, or size of the project.

Joseph W. Reed, IDSA


ThinkerDo Design

What We Do

what we do.

what is design process?

creative thinking

problem solving


The design process is an approach for breaking down a large project into manageable sections, and further identifying aspects which require problem solving.

Process gives the designer a framework to tackle the three fundamental aspects of any project: creative thinking, problem solving, and aesthetics.

Without creative thinking there is no originality.  Without problem solving nothing works as intended.  Without aesthetics products don't look desirable.  All three are critical to any design project.

But design projects are also fluid and tricky to navigate.  Sometimes good ideas prove to be unrealistic to make.  Sometimes revisions are needed for unforeseeable reasons.  This is an inherent part of product development, and something every client needs to understand before pursuing their ideas.

However, a solid and proven design process helps overcome these hurdles and adds efficiency to each step.

At ThinkerDo Design, we breakdown our projects into the following six phases:

Market & Product Research

We first examine the market that a product would enter as well as it's competition to ensure that the idea is viable, desirable, and unique.

Concept development

After reviewing our research with our client, it is time to put pen to paper.  During this phase the goal is to develop as many concepts, ideas, and configurations as possible.  This phase is all about creativity and brainstorming.

Industrial design

After concept development, a few directions should be decided upon.  In this phase those ideas are flushed out and analyzed.  The intent is to think through all possibilities with the product and address the areas that need problem solving.

CAD & Engineering

With a workable design in hand, it is time to take it to the computer.  The design is created in 3D CAD modeling software, where the remainder of the engineering work can be done.  Mechanisms, fasteners, and electronics are addressed at this stage.

mockups & Prototyping

Mockups and prototypes are an essential step to creating a workable design.  Until the device is proven to work when being used, the prior phases are hypothetical.  Issues that require revisions are always best found here, and not in manufacturing.

manufacturing files

Once all the other design phases and revisions have been completed, it's time to get your idea made.  We can facilitate any factory with all the necessary CAD files, blueprints, and documentation needed to quote costs and begin production.

Our Process

How Our Method works

Market Research

Concept Generation

Industrial Design

CAD and Engineering

Mockups & Prototyping

Manufacturing Documents

We like to think we practice Practical Design.

We're different than other design studios.  Awards don't matter us.  Pretty designs are worthless if they don't work.  Giving a client what they need to continue their journey through manufacturing is the most important thing to us.

Our method revolves around you, our client.  We want to see your product succeed.  We want to give you what you need to make that happen - not only a good design, but good information too. 


We understand that we are not just sketch-monkeys cranking out designs for a peanut, but we are also educators and ambassadors of the design and development process.

what to do next

Contact Us 

call, email or use the form below


your NDA to sign and any files you have


a call to review and discuss

We'll Send

our proposal with costs per phase


Our primary goals:

  • Meet all your design needs as best suits your project

  • Create a tailor made approach to bring your idea to life

  • Provide insight, feedback, and options for you

  • Educate people on the design & development process

  • To work within our client's expectations, timeline, and budget

What Next?
Anchor 1

Say hello :)

30 Gaviota Ave.

Long Beach CA 90802

Tel: 562-485-9097

Thanks for submitting!

bottom of page